Wednesday, June 27, 2012

Mazda Jumps to #3 on J.D Power & ssociates 2012 IQS



The J.D. Power IQS is an industry-standard survey of customers’ experience with their vehicles after three months of vehicle ownership, in which vehicles are ranked by “problems per hundred vehicles” rate.  The lower the score, the higher “perceived” quality of the vehicle or brand.
 
Highlights from this year’s survey include:

  • The Mazda brand achieved 3rd rank among non-premium brands.
  • The Mazda brand improved three problems per 100 vehicles (PP100) to 97 PP100, our best result ever in the study.
  • The MX-5 Miata was rated highest in the Compact Sporty Car segment. This is the sixth time in seven years it has maintained the position.
 Mazda achieved top-three initial quality among non-premium brands for the second consecutive year. 

Zoom-Zoom!

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